Experts in Medical Devices
Supporting you when it matters
Experts in Medical Devices
Supporting you when it matters
Launched $50m+ of business in to the UK Healthcare Market
Having worked with a number of US and International Medical Device companies and launched new businesses into the UK and Europe with huge success, we are well placed to help companies with their market expansion plans.
Market Access
Go to Market Strategy
With decades of local market expertise and strong relationships in the UK and European markets, we can guide you through the complexities of launching products in Europe. We use in-country experts with deep market understanding, who can assist in maximizing your chances of commercial success and reimbursement possibilities.
Whether it's guiding you through the complexities of various Public and Private sector Commercial Frameworks, or demystifying the Regulatory processes for certain Medical Devices, we are here to advise and assist you at every step toward successful product launches.
Go to Market Strategy
Go to Market Strategy
Customers, not markets, buy your products, so it’s critical that you understand what it takes to sell to them. We help you develop an effective and pragmatic UK and European go-to-market strategy that’s rooted in a deep understanding of 30 years of a customer first approach.
With a diverse background in big corporate as well as start ups, we help you look at sales, marketing, pricing, product and strategic focus. . We also address the key organizational and commercialization challenges issues including salesforce effectiveness and change management, essential to making sure you achieve and sustain great results.
Agency Distribution Partners
Agency Distribution Partners
Having the right sales partner will either make or break your market entry. We can either help medical device manufacturers find appropriate sales agency distribution partners or if setting up a direct entity is the preferred strategic direction, we have vast amounts of experience building the critical functions and processes from scratch, advising on regulatory, HR, operations along with helping you find the right people to build your teams.
Operations, IT and Finance
Implementing a seamless 'Go-Live' of your critical support functions and process is the #1 reason for integration or launch failures. We work closely with your business support functions to establish local Operations, IT and Finance. We can help with sourcing facilities, fit out, process flow and indeed resourcing your local Operations and Finance group.
With significant experience managing the implementation of ERP, Finance and stock management systems we ensure that there is an efficient Order to Cash and Finance Reconciliation process aligning to your local or global systems. We have experience of SAP, JDE as well as a number of smaller proprietary systems .
People and Resourcing
People and Resourcing
Companies are only as good as the people they employ. We help you find the best local talent within our comprehensive medical device network. Whether you are looking for permanent employees or interim support for key positions at launch, we work with to build and resource people with the right fit for your company
Integration and Transition Support
Every post-merger integration relies upon efficient and precise program management . We work closely with your leadership and workstream leads to help you manage the integration process and ensure that implementation deadlines and key project milestones are met.
Market Research and Analysis
Market Research and Analysis
To offer you the best insights, we have the ability to call upon our skilled network of industry professionals. We deliver expert insights, opinions and local guidance on a number of UK and European sectors and markets. We utilize the latest market data available, detailed customer feedback, and years of in market knowledge. We are also able to help connect with KOL and subject matter experts for direct feedback.
Bill Hodges Managing Consultant
With over 30 years of senior management experience in FMCG and Medical Devices across Europe and Asia, with companies such as Diageo, Johnson & Johnson, Wright Medical, Bill has a wealth of knowledge in managing successful teams and intimately understands what it takes to launch, manage and grow businesses into new and existing markets.
He has a unique combination of experiences managing large teams in global corporates as well as commercializing new startups or transitioning distributorships into direct commercial entities whilst building teams and core functions from scratch.
Bill is also a member of the Association of Coaches and combines his love of Sport with his extensive business experience, he has particular academic interests in understanding what it takes to get the best out of teams and people, having studied Elite athletes as part of an MSc in Elite Performance Psychology